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The concept for this project combined color blocking with futuristic and organic elements to showcase ASICS’ vibrant kids’ shoe line. The environment was carefully curated to emphasize color and futuristic themes, resulting in an effortless and youthful vibe that aligns with the brand’s energy.

Art Director: Lina Romeo Photographer: Chris Straley Wardrobe: Heather Rome Makeup & Hair: Samantha Fryling Executive Producer/Prod Co: Sara Pine, Production on 5th